Privacy policy

Anna Kerr (“Anna Kerr”, “we”, “us”, “our”) is committed to protecting and respecting your privacy. This notice (the “Privacy Notice”) provides information about how Anna Kerr gathers and uses personal information.

If you do not agree with Anna Kerr's use of your personal data as set out in this Privacy Notice, you should not submit your personal information to us. However, if you do not wish to submit your personal information, or if you wish to exercise your rights to prevent us using your data, you should be aware that we may not be able to do business with you.

Wo we are

We are Anna Kerr VAT registered in England and Wales: 400338252 . Should you have any questions or concerns about this Privacy Notice or the processing of personal data we hold about you, please contact us:

By post:   Anna Kerr, PO Box 78278, London, W9 4JS

By phone: +44(0) 7958357922

By email:  jewels@anna-kerr.com

Information we may collect from you

The personal information we collect might include your name, address, email address, email click through information, IP address, and information regarding what web pages are accessed and when.

If you make a purchase over the telephone or directly, your card information is not held by us, it is collected by our third-party payment processors, who specialise in the secure online capture and processing of credit/debit card transactions, as explained below.

How we collect information from you

Information you give us. You may give us information about you when you communicate with us by phone, e-mail or otherwise.  The information you give us may include your name, address, e-mail address and phone number, credit or debit card details and billing address.

Information we receive from other sources. We work closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers and search information providers) and may receive information about you from them.

Why do we collect information from you

We use the information we hold on your records for operational purposes, for example processing your order, dealing with queries, tracking deliveries, reviewing past purchases.

Your order history enables us to tailor our product range and marketing information to your requirements.

Where you have agreed to it we may also use the information to keep you up to date by sending you information about AK and its products. You can opt-out at any time.

For purposes of quality control and training, calls and emails may be monitored.

We are entitled to use your personal data in the ways set out in this Privacy Notice on the following bases:

· the use of personal data in this way is necessary for the performance of a contract with you for provision of our products and/or services or to take steps at your request prior to entering into such a contract;

· we have legal obligations that we have to discharge;

· the use of your personal data is necessary for our legitimate interests in:

· ensuring the quality of the products and services we provide to you;

· collecting information for marketing purposes;

· communicating with you;

· the physical security of our premises (with regard to CCTV); and

· statistical analysis;

· you have consented to such use;

· to establish, exercise or defend our legal rights for the purposes of legal proceedings.

We process your sensitive and special categories of information (this includes data concerning your health, personal data revealing your racial or ethnic origin, political opinions, religious or philosophical beliefs, or data concerning sexual orientation) where we have asked for your explicit consent or otherwise where this is necessary for the establishment, exercise or defence of legal claims.

In the case that you have obviously made information public (e.g. on social media) we will process sensitive/special categories of information for the purposes of carrying out our legal obligations.

If provision of your personal information is a legal or contractual requirement or a requirement necessary to enter into a contract with us, and you choose not to provide it, we may not be able to perform some of the tasks we need to in order to provide certain products or services to you.

If you do choose to provide your consent you can withdraw it at any time by contacting us.

How your information will be used

We may use your information to:

· process any orders that you have made;

· to carry out our obligations arising from any contracts entered into by you and us;

· dealing with entries into a competition;

· seek your views or comments on the products or services we provide;

· notify you of changes to our services;

· send you communications which you have requested and that may be of interest to you, including: catalogues, mailings, activities, promotions and product launches;

· if you have opted in to hear from carefully selected partners.

How long do we retain data

We will keep your information only for as long as necessary depending on the purpose for which it was provided. Details of retention periods for different aspects of your personal information are available on request by contacting us.

When determining the relevant retention periods, we will take into account factors including: 

· our contractual and business relationships with you;

· legal obligations under applicable law to retain data for a certain period of time;

· statute of limitations under applicable law(s);

· (potential) disputes; and

· guidelines issued by relevant supervisory authorities.

Where we store your information

We may pass your information to our third-party service providers, agents, subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example to post your order, mail you a catalogue or fulfil a purchase). However, when we use third-party service providers, we disclose only the personal information that is necessary to deliver the service. We will not release your information to third parties for them to use for their own direct marketing purposes, unless you have opted-in to do so, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.

When you are using our secure online payment page or placing an order by your order is processed by a third-party payment processor, who specialises in the secure online capture and processing of credit/debit card transactions. If you have any questions regarding secure transactions, please contact us.

The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (the EEA). If you use our services while outside the EEA, your information may be transferred outside the EEA in order to provide you with those services.

Your rights

Under certain circumstances, by law you have the right to:

· Object to processing of your personal information where we are relying on a legitimate interest (or that of a third party) and there is something about your particular situation which makes you want to object to processing on this ground. You also have the right to object where we are processing your personal information for direct marketing purposes.

· Request access to your personal information (commonly known as a "data subject access request"). This enables you to receive a copy of the personal information we hold about you and to check that we are processing it lawfully.

· Request correction of the personal information that we hold about you. This enables you to have any incomplete or inaccurate information we hold about you corrected.

· Request erasure of your personal information. This enables you to ask us to delete or remove personal information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal information where you have exercised your right to object to processing (see above).

· Request the restriction of processing of your personal information. This enables you to ask us to suspend the processing of personal information about you, for example if you want us to establish its accuracy or the reason for processing it.

· Request the transfer of your personal information to another party in a machine-readable, commonly used and structured format.

If you want to exercise any of these rights then please contact us using the details provided in this Privacy Notice. The various rights are not absolute and each is subject to certain exceptions or qualifications. For example, if you wish to withdraw your consent or object to processing, we may need to discuss with you whether our use of your data needs to continue for other lawful purposes, such as fulfilment of a legal or contractual requirement.

We will respond to your request within one month of receipt of your request. In some cases we may not be able to fulfil your request to exercise the right before this date, and may need to request more time. Where we cannot provide a full response to you for any reason, we will let you know about this in our initial reply to your request.

Your duty to inform us of changes

It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes during your working relationship with us.

Fees

You will not have to pay a fee to access your personal information (or to exercise any of the other rights).  In some cases, we may charge a reasonable fee if your request for access is clearly unfounded or excessive, or if you request multiple copies of the information. Alternatively, we may refuse to comply with the request in such circumstances.

What we may need from you

We may need to request specific information from you to help us confirm your identity and ensure your right to access the information (or to exercise any of your other rights). This is another appropriate security measure to ensure that personal information is not disclosed to any person who has no right to receive it.

Right to complain

If you wish to request further information about any of the above rights, or if you are unhappy with how we have handled your information please contact us (see section 3 for contact details).

If you are not satisfied with our response to your complaint or believe our processing of your information does not comply with data protection law, you can make a complaint to the Information Commissioner’s Office: https://ico.org.uk/global/contact-us/ or 0303 123 1113.

Security

We acknowledge that the information you provide may be confidential and will maintain the confidentiality of and protect your information in accordance with our normal procedures and all applicable laws. We employ appropriate technical and organisational security measures to help protect your personal data against loss and to guard against access by unauthorised persons. We are required to notify you and any applicable regulator of a suspected data privacy breach where we are legally required to do so.

In addition, those employees, agents, contractors and other third parties who process your personal data will only do so on our instructions and they will be subject to a duty of confidentiality.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk. Once we have received your information, we will use procedures and security features to try to prevent unauthorised access.

Changes

We reserve the right, at our discretion, to change, modify, add to, or remove portions from, our Privacy Notice. We will of course notify you of any changes where we are required to do so. Any such notifications may be made by way of our website. 

Use of cookies on this website

What is a cookie?

Cookies are small data files that many internet sites automatically download to a user’s computer, phone or tablet’s hard disk.  They are primarily used to collect standard internet log information and visitor behaviour information.  This information is used to track visitor use of a website, improve the functionality of a website and to compile statistical reports on website activity.

What cookies will this website use and for what purpose?

This website uses cookies to store information on your computer phone and/or tablet.  By storing information such as location and web pages visited, Anna Kerr (“Anna Kerr”, “we”, “us”) can improve your browsing experience and the quality of the services we provide you.  These cookies are set when you submit a form or interact with this website by doing something that goes beyond clicking on simple links.  We also use some non-essential cookies to anonymously track visitors or enhance your experience of this website.  The cookies that this website uses include:

Single session cookies:  These enable this website to keep track of your movement from page to page in order to ensure that you will not be asked for the same information you have previously given during your visit to this website.  These cookies allow you to proceed through this website quickly and easily without having to authenticate or reprocess each new area you visit.  We may use such cookies to analyse user behaviour, such as which pages have been visited during the session, in order to improve your overall experience, for example enabling us to determine and display more relevant content.

Persistent cookies:  These cookies enable us to collect information such as the number of visitors to this website and the pages visited (in aggregate) in order to analyse user behaviour.  This information is collected in an anonymous form and will be collated with similar information received from other users to enable us to compile reports in order to develop and improve user experience by displaying more tailored and relevant content.

Information tracking

We may use third party technology, such as Google Analytics, to provide us with information about how you use this website.  This may include the use of cookies to collect anonymous information, including the number of visitors to this website, where they have come to this website from, the pages they visit and the length of time they have spent on this website.  We may use this information to compile statistics and to help us to improve our website and the services we offer.  Google’s privacy policy is available at http://www.google.com/policies/privacy.html.

This data is collected primarily for monitoring the usage and performance of our website. We may use your IP address and track browser types to build a profile of our users.

Further information about cookies

For further information about cookies, visit www.aboutcookies.org or www.youronlinechoices.eu.You can set your web browser not to accept cookies and the above websites tell you how to remove cookies from your browser.  However, some of our website features may not function as a result.  The way in which you adjust your browser security setting varies from browser to browser.